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In celebration of fine watchmaking, famous performances, and a history of firsts, we present the Bulova x Apollo Special Edition timepiece inspired by the legendary Apollo Theater, the soul of American culture. Taking center stage is our new men’s timepiece in silver-tone stainless steel and featuring a black 2-hand dial that showcases the theater’s neon marquee in a subtle print. Bold red accents are infused on the edge-to-edge domed crystal to mimic the famous marquee’s neon lights, and the Apollo logo is depicted on the case back. The colorful theme is also reflected in the unique packaging that captures the spirit of the iconic institution with the marquee image on the exterior and a flocked red interior that evokes the theater’s seats. This collector’s watch also features a sleek link design bracelet with a double-press deployant buckle and water resistance to 30 meters. With a rich history in innovative watchmaking and deep roots in music, Bulova is proud to partner with the world-famous Apollo Theater, where stars are born and legends are made. Experience the showstopping style of this one-of-kind timepiece that will bring music to your ears and a modern elegance to your wrist.
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For over 135 years, Bulova has stood proudly in the vanguard of American innovation. A pioneering force in the industry since opening a small store in Lower Manhattan in 1875, Joseph Bulova transformed how watches were worn and how time was perceived. An independent thinker alert to the era’s risk-taking ethos, Bulova presented one innovation after another, establishing a dedication to creativity and change that endures to the present day.
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